Artist // Jennifer Jacoby
Title // The First Snow
Location // 151 8 Ave SW
Article // Kristy Archibald & Jenna Cavanagh
Q: Tell us a bit about yourself!
A: I’m a practicing artist and designer. I received my BFA from the Alberta College of Art and Design, and my Master’s of Environmental Design with a specialization in Industrial Design from The University of Calgary.
Q: Tell us about the work you usually do as an artist.
A: I currently work with Buds of Buds in their community arts development. I also run my own studio-based art and design practice.
Q: How would you describe your artistic “style”?
A: Currently my work is mix media (remix) collage that utilizes new and found materials. These works play with colour, layers and positive/negative space. I try and create an interaction or story with the material; sometimes they are designed images that are representational. Sometimes they are abstract configurations.
Q: What is one of your most recent projects, or a project you’re most proud of working on?
A: The Northern Reflections Window Exhibition! It has been a fantastic learning experience working on this project and with all these amazing people.
Q: What was the inspiration or story behind your window art in the 2017 Northern Reflections Window Exhibition?
A: My inspiration for the window is based on a family tradition I have with my son. Every winter we build a snowman together and take a picture with it. Usually it’s on the green space behind our house overlooking downtown. I wanted to paint downtown Calgary nestled into our green space, leaving opportunity for snowmen and bunnies to visit.
Q. How did the AR aspect of this exhibition influence how you created your window/ how you animated this window?
A: I wanted to create a painting that would act as a canvas for the next stage of development. This required, in my mind, creating plenty of opportunity for the animation artist to interact. Windows, buildings, hills, sky, trees for woodland creatures. I wanted the animation artist to have lots of opportunity and freedom to be creative.
Q: In your opinion, what makes Calgary a special place to be in the wintertime?
A: I love how we get the variety pack of winter here! Cold and crisp see your breath days, the warm windy reprieves of Chinooks and the just down the road mountain adventures. We get it all.
Q: What would you say to convince Calgarians to come downtown and interact with the Northern Reflections Window Exhibition?
A: It is not like anything you have seen before - it will surprise you how they come alive. Then you will want to see the next one come alive, then the next. Then you will go back to make sure you didn’t miss any of the animation Easter eggs!
Photography: Kuni Kawashima